Brand Yourself-Marketing 101 for Musicians and Artists

Lesley Bonisteel
Calendar
When:
@ 7:30 PM – 9:30 PM
2018-06-26T19:30:00-04:00
2018-06-26T21:30:00-04:00
Where:
Old Church Theatre
940 Bonisteel Rd
Cost:
$15 in advance $20 at the door
Brand Yourself-Marketing 101 for Musicians and Artists @ Old Church Theatre

BRAND YOURSELF – Marketing 101 for Musicians and Artists is a workshop on how to identify the unique combination of skills and traits that makes you you – and how to use that to differentiate yourself.

Randy Stewart applies his decades of marketing experience to lead the group through a variety of concepts and strategies that can keep your message on message – and ideas for how to get that message across on a ‘guitar-string’ budget.

Topics covered include:

  • Third Person Thinking – Are you dish soap or diamonds?
  • The Elevator Pitch – telling your story in 25 words or less
  • Positioning Statements – defining yourself in 5 words or less
  • Leave Behinds – the old-school items you still need
  • you – because it’s 2018
  • Design Basics – simple steps to evaluate creative

 


Register